Our Story
Built on Kerala soil, on a simple idea: real food, honestly made.
Our Vision
To make pure, healthy cooking oil accessible to every Indian household — while pioneering India's journey toward total self-reliance in edible oil production.
Our Mission
What we hold ourselves to, batch after batch
Purity & Uncompromising Quality
100% pure, unadulterated, nutrient-rich oil — free from harmful chemicals, synthetic additives, or solvent bleaching.
Prioritising Public Health
Cooking oil that supports heart health, metabolic wellness, and balanced nutrition in Indian kitchens.
Empowering Indian Farmers
Direct partnerships with local growers — fair pricing, sustainable guidance, and a guaranteed market for their crop.
Reducing Import Dependence
Building modern domestic processing capacity in service of India's Atmanirbhar Bharat vision for edible oil.
Sustainable & Transparent Operations
Eco-friendly extraction, zero-waste processing, and traceability from farm to bottle.
Strategic Pillars
Four things we're building toward
Pure & Clean Extraction
Chemical-free extraction that preserves organic purity and natural oil profiles.
Health-First Nutrition
Preserving natural antioxidants, omega fatty acids, and essential vitamins for heart health.
Atmanirbhar Bharat
Strengthening domestic processing capability to reduce India's reliance on imported oils.
Farm-to-Table Linkage
Direct alignment with Indian farmers for a transparent, ethical, traceable supply chain.
Rare & Pure Coconut Oil
Made from mature Kerala coconuts, the way it's always been done
Rare & Pure is made from carefully selected edible-grade mature coconuts sourced from Kerala, renowned for producing some of the world's finest coconuts. To protect quality and hygiene, the coconuts are dried using modern electric dryers — minimising contamination while preserving their natural goodness.
The oil is extracted without refining or chemical processing, resulting in a 100% natural, raw and unrefined coconut oil that keeps its authentic aroma, nutrients, and purity — suitable for cooking, wellness, hair care, skin care, massage, and other cosmetic uses.
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